Love Stories introduces its first-ever collection of sunglasses, because no summer wardrobe is complete without eye protection. The styles have been co-created with Yuma Labs, the Belgian producer of the world’s most sustainable eyewear that’s made with fully circular design. The frames are crafted from bio acetate and acetate renew — which is made from eyewear production scraps that are collected, recycled and reused — and offer 100% UV protection.
“It’s always been my vision to create a total holiday look — and no holiday wardrobe is complete without sunglasses,” says Marloes Hoedeman, Founder and Creative Director of Love Stories. “Our Love Stories sunglasses can easily mix-and-match with any outfit, while protecting your eyes from sun damage. They’ll set the mood for your summer and add a playful, bold statement to your bikinis, cover-ups and more.”
The premium glasses have 100% UV protection polarized lenses and are accompanied by a pouch and cleaning cloth, both of which are made from recycled PET plastic. At the end of their lifespan, the glasses can be returned to Yuma Labs, which will disassemble and recycle the frames into as many new glasses as possible.
Launching July 8th